Celebrating 125 years with

A Slice of History

Our iconic Vanilla Slice is just $4 each in-store, or grab 4 for $16 in-store or online until Sunday 21st June.
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Celebration Cakes for Every Occassion

New Celebration Cakes

With 100s of designs, from classic to custom cakes, we have the perfect cake for you.
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DESIGN A PHOTO CAKE

Your Photo. Your Cake!

Whether it’s a birthday, celebration or just for fun, upload your own image and create something memorable for your event.
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A delightful centrepiece for any birthday bash

Cake Their Day!

Order a cake online for pickup or delivery across Melbourne!
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Franchise Opportunities

Join the Ferguson Plarre Family

A Ferguson Plarre Franchise
could be perfect for you!
Learn More

Ordering is simple

  • 1

    Choose your treats

  • 2

    Choose a pickup location

  • 3

    Click & collect or get it delivered!

Bake Life Easy

Catering Packs

The perfect catering solution for your next event.
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Ordering is simple as 1, 2, 3

  • 1

    Choose your treats

    We've got hundreds of Cakes, Pies and other Sweet Treats for you to choose from.

  • 2

    Choose a pickup location

    Select the closest store to you to pick up your Cake, Pies & other Sweet Treats from.

  • 3

    Click & collect or get it delivered!

    Pick up your treats from your local store on your chosen day, or have them delivered.

Featured

Our most popular cakes

View All Cakes

Featured

Our most popular cakes

View All Cakes

Sweet Rewards Club

Pick up a card at any of our participating stores and register it here for a free coffee.

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Join the Ferguson Plarre Family

The Ferguson Plarre franchise model is easily one of the simplest franchise businesses available.

Franchising Opportunities